Welcome to the CampAIgn Tracker! The platform that uncovers AI-driven campaigns by political parties on social networks.
In our live tracking, we analyze all posts and paid advertisements on Facebook and Instagram from parties and candidates for the 2025 Bundestag election. The CampAIgn Tracker allows you to see how many AI-generated messages are being spread by which parties. Additionally, we highlight which topics are being used and whether the tone is positive or negative.
On this page, you will find analyses of AI-generated campaigns for the 2025 Bundestag election. A searchable overview of individual AI-generated images and videos is available in the AI Explorer.
AI Content by Party
This visualization shows how many AI-generated contents each party has published. The field size corresponds to the number of identified posts. Larger fields indicate a higher use of AI by the respective party.
Share of Posts with and without AI by Party
This graphic shows the relative share of AI-generated content per party. The parties are sorted by the highest share of AI content.
Note: For parties with fewer total posts (including smaller parties), even limited AI use may result in high relative percentages.
AI Transparency
Disclosure of AI content through party-added disclaimers or platform labels is crucial for transparency. This visualization shows how often AI-generated content was published with/without disclosures.
AI Media Formats
This graphic shows the percentage share of images and videos in posts identified as AI-generated. This helps reveal which media formats are used more frequently.
AI Content Analysis
Hinweis: es gibt die Möglichkeit dass ein Post negative und positive Inhalte zeigt.
Note: A single post may cover multiple topics.
Note: A single image may contain multiple topics.
This visualization shows which person groups appear in image/video content and their frequency.
Note: A single image may contain multiple people.
AI Content Over Time
This chart shows the usage of of AI vs non-AI content over time.
